On the occasion of the 150th anniversary of MoĆ«t ImpĆ©rial, born in 1869, MoĆ«t & Chandon unveiled its new bottle with a redesigned logo. The āIā of Imperial pays homage to the 150 years of history of this champagne and becomes the new symbol of MoĆ«t ImpĆ©rial at the end of the year.
Clad entirely in white, the 3D bottles reprise the design of the sculpture with elements referring to the ChĆ¢teau de Saran, which MoĆ«t & Chandon has owned since 1801. āWe created Collection ImpĆ©riale CrĆ©ation No. 1, released for our 280th anniversary, as a champagne crafted for eternity. Itās precisely our relationship with time ā the
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